Google Purchases G.CO Domain


It was, recently, declared by .CO Internet S.A.S that the Web giant Google has bought the domain name G.CO and will now make use of the URL in order to link, connect and converse with clients much more easily through an official shortcut, which will be released by Google’s product and services. It was also announced by The Registry that the world-famous Silicon Valley See Fund an Incubator, known as 500 Startups, will be re-launching its web address under a new name. It will now be identified as 500.CO. instead of 500Startups.com

Just a few days have passed since the first year anniversary of the day, .CO domain was publicly announced to the world, on July 20th 2011, and the drive still continues to be very strong as more and more world-famous organizations and individuals accept the .CO platform. The .CO domain has convinced nearly one million people, including individuals, businesses and organizations across 200 countries around the globe, to register, since its launch. These registrations include major companies like Overstock, Amazon and Twitter, along with thousands of entrepreneurs worldwide.

In a recent announcement, made on the official blog for Google, Google’s VP of Consumer Marketing, Gary Briggs, stated that soon, G.CO will be the, “official URL shortcut for Google websites.” According to Briggs, only Google has the ability to create G.CO shortcuts, which signifies that, “you can visit a G.CO shortcut confidently; you will always end up at a page for a Google product or service.”

It is progressively being considered to be a more tactical digital advantage by brands looking to pull in more customers and communicate with them online. Briggs stated that, “[in the world of URLs, bigger is not always better,” and that “the shorter a URL, the easier it is to share and remember.”

“We are thrilled to have Google join the select group of premium Internet brands that are using the .CO domain to innovate online,” said Juan Diego Calle, CEO of .CO Internet SAS. “By featuring G.CO in its product and service marketing efforts worldwide, we are confident that Google will help to drive massive awareness and adoption of the .CO domain extension in the years ahead.”

In consideration to this, Silicon Valley seed fund and incubator, 500 Startups, recently declared that this Fall it is planning on changing the title of its brands web address from 500Startups.com to 500.CO. Initiated by Dave McClure, and Internet entrepreneur, 500 Startups has rapidly grown to become one of the most productive companies in the current startup ecosystem, which is presently operating in nearly 150 different companies across five continents.

“.CO is quickly becoming the hot new geek TLD in Silicon Valley,” McClure posted recently on the 500 Startups blog. “At 500 Startups we focus on doing things faster, making cycle time shorter, and simplifying brand – we know no one will care about your product, if it’s not fast, easy-to-use, and memorable. We want to OWN the brand 500, and 500.CO helps us get there.”

“From the very beginning, .CO was built by entrepreneurs, for entrepreneurs,” commented Lori Anne Wardi, vice president of .CO Internet SAS. “By making 500.CO its online brand, 500 Startups will role model to entrepreneurs in every corner of the world that .CO is the premium domain of choice to build the next generation of great companies online.”

“With .CO, startups can launch businesses and brands on a short, cool, credible domain name — without having to shell out a million bucks to do it,” stated McClure. “That’s why we recommend .CO to companies in our portfolio, and why 500startups.com is moving to 500.CO.”

About .CO Internet S.A.S

.CO Internet S.A.S is well renowned Registry Operator for the .CO high-level domain. The .CO domain provides all, individuals, business and organizations, an entirely universal, identifiable and plausible web address, with which they can brand their online existence. With its high-class, innovative technology, improved security and unparalleled rights protections, the .CO domain is on the brink of becoming the world’s new leading web address.

For further detail about .CO Registry, please visit http://www.Opportunity.co





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