Posted on July 5th, 2010Search engines provide results based on keywords which are entered into the search engine query box by curious internet surfers. Everyday new keywords are born as new niches and sub-niches are introduced into the internet industry. There are countless tools available that can help you find the right keywords in your niche, and whether the average internet user realizes it or not, almost every web page is structured around a single or set of keywords. Indeed keywords are synonymous with search engine optimization and virtually any form of internet business. It is no surprise that domains that contain popular keywords have no problem going straight to the top of the search engines.
Finding Keyword Domains
Finding an idea for a keyword domain is relatively easy, however finding one that is actually available is not quite as easy. Most people simply type in the keyword of their choice into a domain registrar search field. Doing this will give you a list of sites that have that keyword in the domain name. However, the .com versions of the domain are often taken. Surprisingly, even though .info domains are only $1, they can do just as well in the search engines as a .com domain for some reason. Thus, if you are unable to acquire a .com name then you may want to consider a .info, .net or .org name instead.
Finding Keyword Ideas
Finding ideas for your keywords can be tricky especially if you do not have the right tools. There are simple tools available such as the Google search keyword tool that will help you find keywords that are relate to your niche. You can then copy and paste these keyword ideas into a domain registrar search box to see if any of the domain names are available. Before deciding on a single domain name, you can write down a list of available domains, and then prioritize to select the best one based on the traffic statistics provided by the Google Search Keyword tool. There are also advanced tools that use the Google API to fetch data from Google such.
How Easy Is It To Reach The Top?
Believe it or not it can be surprisingly easy to reach the top of the search engines without having to populate your site with substantial content based solely on the keyword in the domain name alone. In fact, you can place a single article on your site and watch it go to the top five if you can have a popular exact match domain name. A popular exact match domain is a domain name that exactly matches a popular keyword. These sites can not only bring instant traffic, but they can also be sold for a hefty amount in the future. Once you have a top search engine ranking you can basically relax and watch the traffic come in on a residual basis.